Welcome to Wholesome.byallie

Wholesome is a service for families who want to eat and live more healthfully, but don't know where to start. Through both a mom's point of view and a reporter's approach to sifting through the often confusing health and nutrition information, the Wholesome mission was sparked: to make healthy living simple, affordable and flexible enough to suit every family's unique needs.

My Story

I am Allie Black, a former television anchor and medical reporter. I embraced a "clean," organically inclined lifestyle 15 years ago. Even after growing up with a licensed nutritionist parent and a family health food retail business, it took a personal health issue and what I learned covering the health beat to finally convince me take control of my own health.

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Clean Living. Healthy Families.

I am a real-world wife and mother, and as such, live what I like to call an "80/20" lifestyle. That is, 80 % of the time we eat all organic/natural foods. Everything, from what we put in our mouths , to dishwasher detergent, fabric softeners, bath soap and other skin care products is free of chemicals and harmful ingredients.

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Small changes. Big Impact.

I want to help you make this same lifestyle accessible and affordable. You don't have to start from scratch, because I've done the work for you. Don't waste another dollar at the store "trying to be healthy" only to come home and realize your family can't stand what you brought home. Let me do it for you. . .

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